The Power Of Clean Water

Would you #GiveUp coffee & chocolate for a week in the aim of educating and spreading the word about water conservation? We did!

"Did you know that around 18,900 liters of water are needed to produce 1kg of coffee beans."

Since 2004, P&G has provided more than 13 billion liters of clean water to people in need around the world. The program provides an easy-to-use water purification packet invented by P&G scientists that can clean 10 liters of water in just 30 minutes.

Cape Town’s serious drought has made all South Africans more mindful of this precious

resource. Water sustains life, and we all have a role to play, regardless of where we live.

P&G (proctergamble) challenged me to give up something I love, that requires water. Did you know that around 18,900 liters of water are needed to produce 1kg of coffee beans. To put that into perspective, a standard cup of coffee (125ml) has a water footprint of 130 liters. The precise water footprint of chocolate depends on the origin of the cocoa and the methods of production but based on global average figures, a 100g chocolate bar takes 1,700 liters of water to produce.

This is insane and so our challenge began! No coffee & chocolate for an entire week all in aid of raising awareness. It was great to be reminded of why we were doing this and to understand how water affects almost everything in our normal daily lives.

For more than 13 years, Procter & Gamble has been helping to save lives

by providing clean drinking water to families through the P&G Children’s Safe Drinking

Water (CSDW) Programme.

P&G sent me this water purification kit to show all of you just how amazing their small water purification packet is. Engineered to be a mini water treatment plant, this sachet purifies 10 liters of dirty, potentially deadly, water into clean drinkable water in only 30 minutes. Take a look.

Find out more here:

Let’s share The Power of Clean Water #PowerOfClean